CHINA


Capital: Beijing
Total population ('000): 1,233,000
Land area (km2): 9,599,000
Inflation rate (est. 95): 14.7%
GDP in 95 (Billions US$): 560
GDP/Inhabitants in 95 (US$): 470
Real growth in GDP in 95: 10%
Media adspend in 95 (millions US$): 2,002
Advertising expenditure (95/94 growth): +28%
External value of local currency in 95: 1 US$= RMB 8.256
(sept 96)


Source: IP Beijing - Havas Intermediation