HONG KONG


Capital: Victoria
Total population ('000): 6,220
Land area (km2): 1,071
Inflation rate in 95: 9%
GDP in 95 (Billions US$): 120
GDP/Inhabitants in 95 (in US$): 19,270
Real growth in GDP in 95: 5%
Adspend in 95 (Billions HK$): 15.1
Advertising expenditure (95/94 growth): +6.5%
External value of local currency in 96: 1 US$ = HK$ 7.668 (Sept 96)


Source: IP Asia - Havas Intermediation